Kris Menon – President, Your Brand Integrated Marketing Communications Inc.
Kris MenonPresident & Head of Brand Strategy

Kris is the founder and president of Your Brand Integrated Marketing Communications. With a diverse background in advertising, journalism, publishing, brand marketing, event management, public relations, consumer research, creative services and digital marketing, Kris brings 20+ years of leadership experience to the agency. It was his wide-ranging expertise within various marketing disciplines and industries that prompted Kris to create YOUR BRAND – a pioneering integrated marketing agency in Canada. Previous to the near decade he has spent leading YOUR BRAND, Kris was a global publishing director at TIME-Warner, where he led TIME Magazine’s Style & Design publication around the world.

Julie Preiner
Julie PreinerManaging Director

Julie is the managing director of YOUR BRAND. With 20+ years of leadership experience in the US and Canadian media industry, Julie has held key agency, publishing, and advertising roles at FCB, Parade, TIME Inc., TIME Canada, and TC Media. A client-focused strategic thinker, Julie thrives on delivering smart solutions while acting in leadership, team, and mentoring roles. At YOUR BRAND, you will find her inspiring integrated teams of communication experts with a collaborative approach to creativity and problem solving.

Sean Smith
Sean SmithHead of Digital

Sean is the head of digital at YBDISPURT. Having joined YOUR BRAND in 2017, Sean brings with him 15+ years of leadership experience at top media companies in Canada, including TIME Inc., Rogers Media, VICE, and TUG. A data-driven and enthusiastic digital marketer, he currently oversees the delivery of exceptional content, innovative digital strategy, and best-in-class results to all of YOUR BRAND’s digital clients. During his career, Sean has created multiple award-winning programs for clients across digital, traditional and new media platforms, and was awarded two Media Innovation Awards for campaigns designed for Microsoft and General Motors.

William Lopez
William LopezVice President & Head of Integrated Accounts

William is the vice president and head of integrated accounts at YOUR BRAND. With his 15 years as a marketing communications specialist on both the client and agency side, William understands the unique needs of the brand team and their distribution models, having worked for leading global brands like TIME Inc. and Straumann Group. Always an ardent brand builder and consumer of media, William’s ability to integrate the brand story throughout PR, sales, experiential, digital media and direct-to-consumer initiatives has led him to work on multiple award-winning campaigns in the worlds of sponsorship and integration, sales and distribution, and editorial features.

Patrick Martins
Patrick MartinsPR Group Manager

Patrick is the PR group manager for YBVOCAL. With a passion for storytelling and almost a decade of strategic communications experience, Patrick is committed to providing clients with on-brand, results-driven communications programs and strategies. Prior to joining YOUR BRAND, Patrick planned and executed campaigns for industry-leading brands like General Motors, Harley-Davidson, PetSmart, McDonald’s, Weight Watchers, and RBC.

Taylor Shute
Taylor ShuteArt & Content Director

Taylor is the art & content director at YBDISPURT. Prior to joining YOUR BRAND in 2017, Taylor spent 10+ years producing and art-directing award-winning creative work with a variety of acclaimed publications and media companies, including The Toronto Star, Cottage Life, and Maclean’s. Throughout his years of working in editorial, Taylor honed his skills in presenting stories with visuals, whether through graphic design, photography, videography or a combination of mediums. At YBDISPURT, you will find him pursuing his passion for creating visually compelling content that attracts and engages varied audiences across platforms.

Mark Draganic
Mark DraganicIntegrated Account Manager
Nadia AliPR Account Manager
Garry Ho
Garry HoPR Account Manager
Brandon Neville
Brandon NevillePR Account Executive
Daniel Steele
Daniel SteeleDigital Account Manager
Travanti Martin
Travanti MartinDigital Account Manager
Madeline Neff
Madeline NeffArt & Content Manager
Ali Darab
Ali DarabCreative Services Associate
Scott Kawaguchi
Scott KawaguchiCopywriter
Tania Abreu
Tania AbreuFinance & Operations Director
Ardys Hoffman
Ardys HoffmanFinance Manager
Daniel Deyzel
Daniel Deyzel Administration & Finance Coordinator
Julia Alvarez
Julia AlvarezAdministration Assistant

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